Pages which load with a lightning speed just as soon as we click on them come under the category of Instant Pages. They provide good user experience, hence, reducing the bounce rate. This will, in turn, help in increasing your conversion rates.
What makes Instant Experience different is the fact that it is mobile-optimised and is designed to capture the complete attention of your audience. Not just this, it will also help people explore lifestyle images with tagged products – that too in a single ad!
Grab full attention of the users as they click on the ad.
It can be used with single image, carousel image, video ads, etc.
A form can be placed to take information from the user
Just like Google’s AMP, it loads with a lightening speed.
Accelerated mobile pages (AMP) is the latest technology offered by Google that allows pages to be pre-cached at Google Search, thus helping it load instantly. AMP versions are known to have 20% to 30% better conversion rate. This justifies your ad spends and also helps in decreasing the costs involved.
Pages are pre-cached at Google Search, thus, load instantly as a user clicks.
Majority of users use mobile for browsing. Hence, it caters to the needs of majority.
A form can be placed to take information from the user
Designing AMP pages also takes less time as compared to websites.
A lot of factors can play a role in making your ads good, better or best. All your ads will be properly analysed along with reports to reveal prevailing gaps and opportunities in the ads campaign.